Leadership

PRESIDENT

During his tenure, Vaya has expanded its reach from western North Carolina to serve 31 counties across the state. Brian led the organization through two successful consolidations with neighboring managed care organizations, the most recent happening in 2021 with Cardinal Innovations Healthcare.

CHIEF EXECUTIVE OFFICER

Ms. Hayes brings significant experience to her role as Chief Executive Officer for Vaya Health.

EXECUTIVE VICE PRESIDENT & CHIEF OPERATIONS OFFICER

As Executive Vice President & Chief Operations Officer at Vaya Health, Rhonda Cox oversees a range of programs that address mental and physical health alongside other factors that impact individual wellbeing, in collaboration with local and statewide partners.

EXECUTIVE VICE PRESIDENT & CHIEF FINANCIAL OFFICER

As Executive Vice President & Chief Financial Officer at Vaya Health, Larry Hill oversees the organization’s financial functions, including financial reporting and budgeting. 

EXECUTIVE VICE PRESIDENT & CHIEF INFORMATION OFFICER

As Executive Vice President & Chief Information Officer at Vaya Health, Robert Webb is responsible for all facets of technology as well as information security, project management and facilities.

EXECUTIVE VICE PRESIDENT & CHIEF MEDICAL OFFICER

As Chief Medical Officer at Vaya Health, Richard Zenn, M.D., serves as the organization’s senior clinical leader, providing psychiatric and medical oversight for all care management, utilization management, member and recipient services, pharmacy services and quality management functions.